Google local advertising


google local advertising
google local advertising


Google local advertising, powerful stuff!


Get your business on Google Local in 24hrs


Google local advertising is the new way to get your sales message out to people searching Google in your local area.

Maybe you're reading this because your existing listing is incorrect or you simply want to make use
of Google local advertising for the first time. Either way, we can help and can have your Google local listing live within 24 hours.

First things first, let's explain what Google Local is, what it can do for your business and why it's so important that your business makes use of this powerful new Google feature.

How Google local advertising works

Every time you
search Google and use a keyword containing a town/city name a map of your area
is displayed close to the top of the page. Alongside this is a list of businesses that supply what you're looking for with a convenient place-marker shown
so you can see where each of them is.

Click on any one of these listings and a new pane opens showing full information about the business.

This map listing - twinned to a company profile - is Google local advertising and your listing appears on both regular Google searches and also Google Map searches.

Maintaining your position and keeping you there

There is a genuine art to writing an effective local business listing that will rank in a top position on Google Local - making sure you hold that position
is also a skill unto itself.

Like all things with Google, maintaining your high ranking revolves around keeping your listing fresh, up-to-date and making sure you make use of the features and functionality that Google provides. If
you do, Google rewards you for it.
Google local advertising





For example, you can upload pictures and videos to your local business listing to promote yourself further. Perhaps a picture of your latest menu, or Before & After video of recent work that you've completed. Anything that engages the viewer and provides more information about your products and services will only serve to enhance your Google local business listing.

Don't worry about your video being shaky or not professionally produced, very often a slick video can come across as "over polished" in the world of website marketing. This can actually have a negative effect on the viewer - experience has shown us that the more real and believable your video comes across, the more likely it is that your underlying sales message will be accepted.

We charge £175 to write and maintain your Google local listing, plus £50 setup fee. This covers you for 12 months and allows you to upload up to 10 pictures and 5 videos - although you can change these throughout the year as often as you like.

Google Local - Quick FAQ's

Q. Do I need a website to get a Google Local listing?
A. No, but you do if you want to get the best out of it.

Q. How many keywords will my listing rank for?
A. A well written listing can rank for 5 main keywords

Q. My current listing is wrong, how much to fix it?
A. It's the same amount of work for us, so £175 + £50 setup.

Q. How do I know my local listing is being seen?
A. Google emails you directly with regular reports.

Q. Honestly, is Google Local better than Yell.com?
A. Unquestionably yes - 90% of people use Google to search.

Q. OK I'm happy, what do I do now?
A. Call our team on 0844 243 0085 or email us here and we'll show you in no time what Google local advertising can really do!

google local advertising
Google marketing strategy

Go to Google.co.uk and run a search for "solicitor" - see how a map appears near the top without you entering a town or city name? This is new - Google is now tracking your IP address, seeing your geographic area and serving you local results. Previously to achieve a high profile like this you'd either have to buy that position via pay per click advertising or be a SEO guru.

The canny marketer can make use of this new feature - by using Google local listings twinned to virtual office addresses you can achieve a high Google profile on extremely competitive keywords in large population areas.

Clickpower is pioneering this concept in the UK and for any business where face-to-face contact isn't crucial - but the illusion of a local presence is - this technique can deliver truly amazing results.

google local advertising